ecommerce in India
The recent years have seen a rise in the number of companies embracing e-commerce technologies and the Internet in India. Most e-commerce sites have been targeted towards the NRIs with Gift delivery services, books, Audio and videocassettes etc.. Major Indian portal sites have also shifted towards e-commerce instead of depending on advertising revenue. The web communities built around these portal sites with content have been effectively targeted to sell everything from event and movie tickets to groceries and computers. The major player in these services being Rediff on the net (www.rediff.com). In spite of RBI regulation and low Internet usage, e-commerce sites have popped up everywhere hawking things like groceries, bakery items, gifts, books, audio & videocassettes, computers and just about anything that you need to buy. None of the major players have been deterred by the low PC penetration and credit card usage in India and have tried to come close to the worldwide success of online commerce. BPB publication went online selling its complete range of computer books, it might not have the success of either www.Amazon.com or Barnes and noble but they definitely have promised the cause of e-commerce in India.

Indian Banks too have been very successful in adapting EC and EDI Technologies to provide customers with real time account status, transfer of funds between current and checking accounts, stop payment facilities. ICICI Bank, Global Trust Bank and UTI-Bank also have put their electronic banking over the internet facilities in place for the up coming e-commerce market. Speed post also plan to clone the federal express story with online package status at any moment in time . The future does look very bright for e-commerce in India with even the stock exchanges coming online providing an online stock portfolio and status with a fifteen minute delay in prices. The day cannot be far when with RBI regulations we will able to see stock transfer and sale over the Net with specialized services like Schwab and e*trade.